- Location: Aviva, Pitheavlis, Perth, PH2 0NH
- Size: 1 turbine, up to 77m to tip and 0.9MW capacity
- Current Status: Consented (Provisional)
- Turbine Model: TBC
- Project Owner: Aviva
- Project Microsite: www.aviva-renewables.co.uk
Company: Aviva plc is a British multinational insurance company, with approximately 33 million customers across 16 countries. In the UK, Aviva is the largest general insurer and a leading life and pensions provider. Aviva is currently investigating the further use of renewable energy generation via a wind turbine on their Perth site with a view to being 100% supplied by locally generated green energy and becoming an exemplar site for the Aviva Group. In addition they are currently exploring the feasibility of additional energy storage and energy reduction technologies.
The £3M project will be the first development of its kind on one of Aviva’s UK sites, securing energy supply and further progressing their objectives of reducing their worldwide company carbon emissions by 70% by 2030. Aviva were the first carbon neutral international insurer in 2006 and have previously been awarded the United Nations Momentum for Change award in recognition of their efforts reducing their environmental impact and helping inspire action on climate change.
Project Information: Purple Renewables have undertaken a range of environmental studies from noise surveys to landscape surveys in order to assess the suitability of the Aviva site for a wind turbine. Aviva and Purple Renewables hosted an Open Day on the 24th July 2018 to introduce our plans for on-site energy generation which was met with some interest by local residents and Aviva employees.
Update Aug 2019: Purple Renewables is pleased to announce that we have successfully assisted Aviva plc in obtaining planning consent (subject to it being upheld by the Scottish Government) for a 800-900kW wind turbine at their Pitheavlis site in Perth, Scotland, an iconic category A listed building of national importance. This makes Purple Renewables the first developer in the UK to site a large scale wind turbine next to a category A listed building, a major challenge where sensitive development is of paramount importance, re-enforcing our reputation as an on-site renewables specialist where responsible development is key.
At the Local Review Body hearing held on 20 Aug 2019, overturning the original planning refusal, Cllr Tom Gray agreed the development would be a “positive statement for Perth” and commented that “”in recent years, months, indeed days, through extreme weather patterns, the past six months in particular,.. the global populace has become sharply aware of the critical crisis facing our planet. The clock is ticking towards an unstoppable climatic change effecting the sustainability of all aspects of land based life. It is therefore critical that all communities embrace changing from an aesthetics and amenity first approach towards demonstrating a will to consider all possibilities towards sustainable energy production. With this in mind, the impact on landscape character and visual integrity can be viewed as a bold statement of intent toward a positive outcome and would then be pleasing rather than sore on the eye.”